Sky Plc (LON:SKY)‘s stock had its “sell” rating reiterated by equities researchers at Haitong Securities in a research note issued to investors on Sunday, StockTargetPrices.com reports. They presently have a GBX 875 ($12.47) price objective on the stock. Haitong Securities’ price objective points to a potential downside of 19.13% from the company’s current price.

In other Sky Plc news, insider Sukawaty,Andrew (Andy) bought 116 shares of Sky Plc stock in a transaction that occurred on Friday, November 27th. The shares were bought at an average price of GBX 1,117 ($15.91) per share, with a total value of £1,295.72 ($1,846.02). Also, insider Lewis,Dave bought 274 shares of Sky Plc stock in a transaction that occurred on Wednesday, December 23rd. The shares were acquired at an average cost of GBX 1,105 ($15.74) per share, for a total transaction of £3,027.70 ($4,313.58).

Other research analysts have also recently issued reports about the stock. Numis Securities Ltd reiterated an “add” rating and issued a GBX 1,250 ($17.81) target price on shares of Sky Plc in a research note on Friday, October 16th. Deutsche Bank reiterated a “buy” rating and issued a GBX 1,500 ($21.37) target price on shares of Sky Plc in a research note on Thursday, October 22nd. Citigroup Inc. reiterated a “buy” rating and issued a GBX 1,075 ($15.32) target price on shares of Sky Plc in a research note on Monday, November 2nd. Finally, Nomura reiterated a “buy” rating and issued a GBX 1,300 ($18.52) target price on shares of Sky Plc in a research note on Monday, October 19th. Six equities research analysts have rated the stock with a sell rating, ten have given a hold rating and seven have issued a buy rating to the stock. The company has a consensus rating of “Hold” and a consensus target price of GBX 1,065.43 ($15.18).

Shares of Sky Plc (LON:SKY) opened at 1082.00 on Friday. Sky Plc has a 12 month low of GBX 899.50 and a 12 month high of GBX 1,180.00. The firm has a 50-day moving average of GBX 1,077.29 and a 200-day moving average of GBX 1,077.71.

The firm also recently announced a dividend, which will be paid on Thursday, April 21st. Investors of record on Thursday, March 24th will be issued a dividend of GBX 12.55 ($0.18) per share. This represents a dividend yield of 1.16%. The ex-dividend date is Thursday, March 24th.

Sky plc, formerly British Sky Broadcasting Group plc is an entertainment company. The Company serves approximately 21 million customers across five countries: Italy, Germany, Austria, the United Kingdom and Ireland. The Company owns and operates Britain and Ireland’s portfolio of pay television (LON:SKY) channels across entertainment, sports, movies and 24-hour news. It operates in three segments: UK & Ireland, which include the activities and operations of the pay TV, home communications and adjacent businesses in the United Kingdom and Ireland; Italy, which include the activities and operations of the pay TV and adjacent businesses in Italy, and Germany & Austria, which include the activities and operations of the pay TV and adjacent businesses in Germany and Austria. The Company’s Sky Sports’ seven channels broadcast a range of live and exclusive sport, news and analysis, from football and golf to cricket and tennis.

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